Comments on: What Would a Millennial Do? A Millennial Designed Campaign http://millennialmarketing.com/2009/03/what-would-a-millennial-do-a-millennial-designed-campaign/ Marketing to Millennials Fri, 11 May 2012 19:13:56 +0000 hourly 1 http://wordpress.org/?v=3.3 By: Jen Corbett http://millennialmarketing.com/2009/03/what-would-a-millennial-do-a-millennial-designed-campaign/comment-page-1/#comment-250 Jen Corbett Mon, 23 Mar 2009 05:34:00 +0000 http://millennialmarketing.com/2009/03/what-would-a-millennial-do-a-millennial-designed-campaign/#comment-250 Carol, a brilliant post that sums it up. It is fantastic to have such recognition of what began as a small, experimental student project.<br/><br/>I'm excited about being part of this and I hope I can share more of it with you as the year continues. <br/>We are being taught to exceed, bend break and subvert expectations - new times demand novel measures.<br/><br/>When you come from another angle - like we are - you have the liberty to throw away the text books and create your own rules.<br/><br/>My generation - a recession generation if ever there was one - is well positioned to try pushing these other buttons - and not neccesarily the shiny ones. Excuse the pun. Carol, a brilliant post that sums it up. It is fantastic to have such recognition of what began as a small, experimental student project.

I’m excited about being part of this and I hope I can share more of it with you as the year continues.
We are being taught to exceed, bend break and subvert expectations – new times demand novel measures.

When you come from another angle – like we are – you have the liberty to throw away the text books and create your own rules.

My generation – a recession generation if ever there was one – is well positioned to try pushing these other buttons – and not neccesarily the shiny ones. Excuse the pun.

]]> By: Jen Corbett http://millennialmarketing.com/2009/03/what-would-a-millennial-do-a-millennial-designed-campaign/comment-page-1/#comment-1297 Jen Corbett Mon, 23 Mar 2009 05:34:00 +0000 http://millennialmarketing.com/2009/03/what-would-a-millennial-do-a-millennial-designed-campaign/#comment-1297 Carol, a brilliant post that sums it up. It is fantastic to have such recognition of what began as a small, experimental student project.I'm excited about being part of this and I hope I can share more of it with you as the year continues. We are being taught to exceed, bend break and subvert expectations - new times demand novel measures.When you come from another angle - like we are - you have the liberty to throw away the text books and create your own rules.My generation - a recession generation if ever there was one - is well positioned to try pushing these other buttons - and not neccesarily the shiny ones. Excuse the pun. Carol, a brilliant post that sums it up. It is fantastic to have such recognition of what began as a small, experimental student project.I’m excited about being part of this and I hope I can share more of it with you as the year continues. We are being taught to exceed, bend break and subvert expectations – new times demand novel measures.When you come from another angle – like we are – you have the liberty to throw away the text books and create your own rules.My generation – a recession generation if ever there was one – is well positioned to try pushing these other buttons – and not neccesarily the shiny ones. Excuse the pun.

]]> By: Graham Brown (mobileYouth) http://millennialmarketing.com/2009/03/what-would-a-millennial-do-a-millennial-designed-campaign/comment-page-1/#comment-246 Graham Brown (mobileYouth) Tue, 17 Mar 2009 18:33:00 +0000 http://millennialmarketing.com/2009/03/what-would-a-millennial-do-a-millennial-designed-campaign/#comment-246 It's a good post Carol. I think the real benefit of getting millenials involved in campaigns at any level whether as interns, consumers or employees is that they have less apprehension about tearing up the rulebook.<br/><br/>The biggest problem facing agencies today is that planners and buyers are too scared to try something different. Large agencies despite being supposedly "creative" do not foster environments conducive to change.<br/><br/>As they say, if the only tool in your toolbox is a hammer - everything begins to look like a nail. Some of the suggestions here demonstrate Millenials have their own tools. It’s a good post Carol. I think the real benefit of getting millenials involved in campaigns at any level whether as interns, consumers or employees is that they have less apprehension about tearing up the rulebook.

The biggest problem facing agencies today is that planners and buyers are too scared to try something different. Large agencies despite being supposedly “creative” do not foster environments conducive to change.

As they say, if the only tool in your toolbox is a hammer – everything begins to look like a nail. Some of the suggestions here demonstrate Millenials have their own tools.

]]> By: Graham Brown (mobileYouth) http://millennialmarketing.com/2009/03/what-would-a-millennial-do-a-millennial-designed-campaign/comment-page-1/#comment-1296 Graham Brown (mobileYouth) Tue, 17 Mar 2009 18:33:00 +0000 http://millennialmarketing.com/2009/03/what-would-a-millennial-do-a-millennial-designed-campaign/#comment-1296 It's a good post Carol. I think the real benefit of getting millenials involved in campaigns at any level whether as interns, consumers or employees is that they have less apprehension about tearing up the rulebook.The biggest problem facing agencies today is that planners and buyers are too scared to try something different. Large agencies despite being supposedly "creative" do not foster environments conducive to change.As they say, if the only tool in your toolbox is a hammer - everything begins to look like a nail. Some of the suggestions here demonstrate Millenials have their own tools. It’s a good post Carol. I think the real benefit of getting millenials involved in campaigns at any level whether as interns, consumers or employees is that they have less apprehension about tearing up the rulebook.The biggest problem facing agencies today is that planners and buyers are too scared to try something different. Large agencies despite being supposedly “creative” do not foster environments conducive to change.As they say, if the only tool in your toolbox is a hammer – everything begins to look like a nail. Some of the suggestions here demonstrate Millenials have their own tools.

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