http://millennialmarketing.com/2009/03/where-millennials-get-their-news/ Marketing to Millennials Wed, 28 Jul 2010 09:58:17 +0000 hourly 1 http://wordpress.org/?v=3.0 http://millennialmarketing.com/2009/03/where-millennials-get-their-news/comment-page-1/#comment-702 Climate Generation: What Makes Us All Tick « It’s Getting Hot In Here Mon, 11 Jan 2010 23:40:29 +0000 http://millennialmarketing.com/2009/03/where-millennials-get-their-news/#comment-702 [...] We’re the first generation to get our news primarily from each other. We don’t watch the nightly news, we get the stop stories in our Facebook news feeds. [...] [...] We’re the first generation to get our news primarily from each other. We don’t watch the nightly news, we get the stop stories in our Facebook news feeds. [...]

]]> http://millennialmarketing.com/2009/03/where-millennials-get-their-news/comment-page-1/#comment-457 Where Gen Y Leads Others Follow | Millennial Marketing Tue, 15 Sep 2009 17:00:49 +0000 http://millennialmarketing.com/2009/03/where-millennials-get-their-news/#comment-457 [...] people what newspaapers they read, we were stunned to see most of them say ‘Yahoo’. In March, I wrote: “Mobile viewing, sharing stories on social networks and video sites, e-mail and RSS [...] [...] people what newspaapers they read, we were stunned to see most of them say ‘Yahoo’. In March, I wrote: “Mobile viewing, sharing stories on social networks and video sites, e-mail and RSS [...]

]]> http://millennialmarketing.com/2009/03/where-millennials-get-their-news/comment-page-1/#comment-249 Ben Leis Mon, 23 Mar 2009 01:58:00 +0000 http://millennialmarketing.com/2009/03/where-millennials-get-their-news/#comment-249 Don't forget about college newspapers. Check out Alloy Media + Marketing's stats for college papers. http://money.aol.com/news/articles/qp/pr/_a/extra-extra-read-all-about-it-college/rfid109471229 The stats prove their high readership. The reason they have such high readership I believe is because the content is highly relevant and the delivery and format are meaningful. College papers are usually no longer than 20 pages which means that a student can read cover to cover easily. College papers are also packaged well into a short format, no inserts, no detached sections...all this allows the reader to read on the go, between classes. Don’t forget about college newspapers. Check out Alloy Media + Marketing’s stats for college papers. http://money.aol.com/news/articles/qp/pr/_a/extra-extra-read-all-about-it-college/rfid109471229 The stats prove their high readership. The reason they have such high readership I believe is because the content is highly relevant and the delivery and format are meaningful. College papers are usually no longer than 20 pages which means that a student can read cover to cover easily. College papers are also packaged well into a short format, no inserts, no detached sections…all this allows the reader to read on the go, between classes.

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