Comments on: Three Reasons Gen Y Doesn’t Get Twitter http://millennialmarketing.com/2009/06/three-reasons-gen-y-doesnt-get-twitter/ Marketing to Millennials Wed, 28 Jul 2010 09:58:17 +0000 hourly 1 http://wordpress.org/?v=3.0 By: Colleen http://millennialmarketing.com/2009/06/three-reasons-gen-y-doesnt-get-twitter/comment-page-1/#comment-549 Colleen Tue, 13 Oct 2009 13:53:56 +0000 http://millennialmarketing.com/2009/06/three-reasons-gen-y-doesnt-get-twitter/#comment-549 I'm a 24 year old Gen Y-er and I have to admit, twitter surpasses facebook in information share with regard to my choosen career path. If I hadn't decided or was not as interested in my area of concentration within my career path, I would probably not enjoy twitter as much. For me, twitter is a way to share article and information. Facebook is a way to share personal updates and opinions. If there were not articles or areas that sparked my interest professionaly, perhaps I would not be involved on twitter. I'm a 24 year old Gen Y-er and I have to admit, twitter surpasses facebook in information share with regard to my choosen career path. If I hadn't decided or was not as interested in my area of concentration within my career path, I would probably not enjoy twitter as much. For me, twitter is a way to share article and information. Facebook is a way to share personal updates and opinions. If there were not articles or areas that sparked my interest professionaly, perhaps I would not be involved on twitter.

]]> By: ritornelo http://millennialmarketing.com/2009/06/three-reasons-gen-y-doesnt-get-twitter/comment-page-1/#comment-452 ritornelo Wed, 09 Sep 2009 18:30:39 +0000 http://millennialmarketing.com/2009/06/three-reasons-gen-y-doesnt-get-twitter/#comment-452 What can twitter do for you? What can twitter do for you?

]]> By: socialnerdia http://millennialmarketing.com/2009/06/three-reasons-gen-y-doesnt-get-twitter/comment-page-1/#comment-332 socialnerdia Wed, 01 Jul 2009 02:48:43 +0000 http://millennialmarketing.com/2009/06/three-reasons-gen-y-doesnt-get-twitter/#comment-332 As a 25 year old here are some thoughts:<br /><br />1. Most people dont see the value of Twitter. Twentysomethings who are not in tech, media or marketing dont have much reason to talk to strangers.<br /><br />2. A few are interested in following celebrities but that rarely lasts.<br /><br />3. Most of my 30 and under friends are on Facebook. Several have no idea what Twitter is (I guess they dont watch the news either)<br /><br />I personally love Twitter and think it's completely changing the way we communicate. I have a site at www.socialnerdia.com and most interviews on there (ie Alex Bogusky, John A Byrne, and even Andy Milonakis) was possible because of Twitter. It's an opportunity to learn and engage with people you would never be able to. As a 25 year old here are some thoughts:

1. Most people dont see the value of Twitter. Twentysomethings who are not in tech, media or marketing dont have much reason to talk to strangers.

2. A few are interested in following celebrities but that rarely lasts.

3. Most of my 30 and under friends are on Facebook. Several have no idea what Twitter is (I guess they dont watch the news either)

I personally love Twitter and think it's completely changing the way we communicate. I have a site at http://www.socialnerdia.com and most interviews on there (ie Alex Bogusky, John A Byrne, and even Andy Milonakis) was possible because of Twitter. It's an opportunity to learn and engage with people you would never be able to.

]]> By: James Flores http://millennialmarketing.com/2009/06/three-reasons-gen-y-doesnt-get-twitter/comment-page-1/#comment-329 James Flores Wed, 24 Jun 2009 22:50:10 +0000 http://millennialmarketing.com/2009/06/three-reasons-gen-y-doesnt-get-twitter/#comment-329 Great insight Carol. <br /><br /> I think in addition to the observations already made, Twitter at this point still kinda seems like a marketing experiment to many Millenials. It just doesn't seem authentic with so many marketing professionals, social media experts and other gurus sniffing around and following everyone. I would love to see a study done to determine exactly who follows youth-centric brands on Twitter. Is it younger consumers, or marketing types like us? I'm guessing we're crashing the party pretty hard. Great insight Carol.

I think in addition to the observations already made, Twitter at this point still kinda seems like a marketing experiment to many Millenials. It just doesn't seem authentic with so many marketing professionals, social media experts and other gurus sniffing around and following everyone. I would love to see a study done to determine exactly who follows youth-centric brands on Twitter. Is it younger consumers, or marketing types like us? I'm guessing we're crashing the party pretty hard.

]]> By: Bret Simmons http://millennialmarketing.com/2009/06/three-reasons-gen-y-doesnt-get-twitter/comment-page-1/#comment-328 Bret Simmons Wed, 24 Jun 2009 12:20:53 +0000 http://millennialmarketing.com/2009/06/three-reasons-gen-y-doesnt-get-twitter/#comment-328 A lot of folks, including you and me, are using Twitter as part of a comprehensive personal branding strategy. More than anything, Twitter is a broadcast medium, not an interactive medium like Facebook. Younger folks, working on just getting started in the work world and staying connected to friends in the process, have a hard time grasping the need for establishing and deseminating their personal brand.<br /><br />Just my two cents. Thanks, A lot of folks, including you and me, are using Twitter as part of a comprehensive personal branding strategy. More than anything, Twitter is a broadcast medium, not an interactive medium like Facebook. Younger folks, working on just getting started in the work world and staying connected to friends in the process, have a hard time grasping the need for establishing and deseminating their personal brand.

Just my two cents. Thanks,

]]> By: John McCrory http://millennialmarketing.com/2009/06/three-reasons-gen-y-doesnt-get-twitter/comment-page-1/#comment-327 John McCrory Wed, 24 Jun 2009 01:12:22 +0000 http://millennialmarketing.com/2009/06/three-reasons-gen-y-doesnt-get-twitter/#comment-327 See another view from dana boyd's post the other day on how some teens view this subject: "Twitter is for friends; Facebook is everybody" http://bit.ly/2naUgb See another view from dana boyd's post the other day on how some teens view this subject: "Twitter is for friends; Facebook is everybody" http://bit.ly/2naUgb

]]> By: Jeremiah http://millennialmarketing.com/2009/06/three-reasons-gen-y-doesnt-get-twitter/comment-page-1/#comment-326 Jeremiah Wed, 24 Jun 2009 01:03:13 +0000 http://millennialmarketing.com/2009/06/three-reasons-gen-y-doesnt-get-twitter/#comment-326 Twitter is for people who can be constantly connected. Most schools don't allow cell phone and laptop use during class, so there is no constant connection. Twitter's only value over Facebook is its real time nature. If you can't participate in real time, why participate? Twitter is for people who can be constantly connected. Most schools don't allow cell phone and laptop use during class, so there is no constant connection. Twitter's only value over Facebook is its real time nature. If you can't participate in real time, why participate?

]]> By: Mark Fish http://millennialmarketing.com/2009/06/three-reasons-gen-y-doesnt-get-twitter/comment-page-1/#comment-325 Mark Fish Wed, 24 Jun 2009 00:43:39 +0000 http://millennialmarketing.com/2009/06/three-reasons-gen-y-doesnt-get-twitter/#comment-325 We are doing a great deal of casual research with Bottle Buzz. Our target audience are Millennials. When we ask about Twitter the two responses we get are, 1. My parent's generation uses Twitter. 2. It is filled with too many strangers trying to market things to me. That does not happen on Facebook.<br /><br />Also the statistics we read say that while Baby Boomers are the biggest demographic joining Facebook, they are also the biggest demographic leaving Facebook.<br /><br />So in other words:<br />Facebook = Millennials<br />Twitter = Baby Boomers We are doing a great deal of casual research with Bottle Buzz. Our target audience are Millennials. When we ask about Twitter the two responses we get are, 1. My parent's generation uses Twitter. 2. It is filled with too many strangers trying to market things to me. That does not happen on Facebook.

Also the statistics we read say that while Baby Boomers are the biggest demographic joining Facebook, they are also the biggest demographic leaving Facebook.

So in other words:
Facebook = Millennials
Twitter = Baby Boomers

]]> By: Andrew S http://millennialmarketing.com/2009/06/three-reasons-gen-y-doesnt-get-twitter/comment-page-1/#comment-324 Andrew S Tue, 23 Jun 2009 23:59:43 +0000 http://millennialmarketing.com/2009/06/three-reasons-gen-y-doesnt-get-twitter/#comment-324 I kinda agree with Vaknin (I suppose -- I have very different reasons).<br /><br />When I first heard about twitter, I precisely thought about it as another facebook status update...and so I thought, "Why wouldn't I just use Facebook instead?" Not only did I already have a facebook account, but all of my friends were on facebook...so if I wanted to tell my friends about things I'm doing (or find out about things my friends were doing), then it would make more sense to use facebook.<br /><br />So in the first few weeks of getting a twitter account, I actually started using facebook status updates more. (oops for twitter!)<br /><br />It was only later that I realized that twitter can be a great way to keep track of things I'm interested in a centralized location. No need to subscribe to RSS anymore...I can just follow my favorite bloggers via twitter (to the point now where if a blogger doesn't have a twitter account or doesn't tweet with links to new posts, I'll actually look for a different blog with a blogger who does!) Additionally, now, there's no need to use Facebook Pages (which I never liked...) Facebook is for friends.<br /><br />From here things became more lucrative and interesting. Because not only do people tweet about their own blogs, but also about others in their network, or about other things they are interested...so you can always find new people on #FollowFriday or just by checking who someone follows (or who follows them).<br /><br />I do agree that there's a difference between twitter followers and Facebook friends. I wouldn't normally call, text, email, or meetup with someone I was following or who was following me -- if I wanted to do that, I'd ask to befriend them on facebook. I kinda agree with Vaknin (I suppose — I have very different reasons).

When I first heard about twitter, I precisely thought about it as another facebook status update…and so I thought, "Why wouldn't I just use Facebook instead?" Not only did I already have a facebook account, but all of my friends were on facebook…so if I wanted to tell my friends about things I'm doing (or find out about things my friends were doing), then it would make more sense to use facebook.

So in the first few weeks of getting a twitter account, I actually started using facebook status updates more. (oops for twitter!)

It was only later that I realized that twitter can be a great way to keep track of things I'm interested in a centralized location. No need to subscribe to RSS anymore…I can just follow my favorite bloggers via twitter (to the point now where if a blogger doesn't have a twitter account or doesn't tweet with links to new posts, I'll actually look for a different blog with a blogger who does!) Additionally, now, there's no need to use Facebook Pages (which I never liked…) Facebook is for friends.

From here things became more lucrative and interesting. Because not only do people tweet about their own blogs, but also about others in their network, or about other things they are interested…so you can always find new people on #FollowFriday or just by checking who someone follows (or who follows them).

I do agree that there's a difference between twitter followers and Facebook friends. I wouldn't normally call, text, email, or meetup with someone I was following or who was following me — if I wanted to do that, I'd ask to befriend them on facebook.

]]> By: Colleen http://millennialmarketing.com/2009/06/three-reasons-gen-y-doesnt-get-twitter/comment-page-1/#comment-323 Colleen Tue, 23 Jun 2009 23:58:39 +0000 http://millennialmarketing.com/2009/06/three-reasons-gen-y-doesnt-get-twitter/#comment-323 I'm a 24 year old Gen Y-er and I have to admit, twitter surpasses facebook in information share with regard to my choosen career path. If I hadn't decided or was not as interested in my area of concentration within my career path, I would probably not enjoy twitter as much. For me, twitter is a way to share article and information. Facebook is a way to share personal updates and opinions. If there were not articles or areas that sparked my interest professionaly, perhaps I would not be involved on twitter. I'm a 24 year old Gen Y-er and I have to admit, twitter surpasses facebook in information share with regard to my choosen career path. If I hadn't decided or was not as interested in my area of concentration within my career path, I would probably not enjoy twitter as much. For me, twitter is a way to share article and information. Facebook is a way to share personal updates and opinions. If there were not articles or areas that sparked my interest professionaly, perhaps I would not be involved on twitter.

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