Millennial Marketing

Last night at 9 PM I had the privelege and pleasure of being interviewed for forty minutes by Esteban Contreras who hosts the Social Nerdia Show! on Blogtalkradio and blogs at SocialNerdia.com.  (FYI, I DVR’ed the season opener of The Office which aired at the same time).

For streaming or podcast access to the interview click here.

This interview was a new experience for me. Esteban had clearly done his homework (A+). He asked many insightful questions based on things I written in Ad Age and on the MillennialMarketing blog going all the way back to 2007.  Topics ranged from what makes Millennials different, perceptions of Millennials, the impact of the recession, multi-generational living, brands and social media.  

Esteban Contreras  is a Millennial himself with a unique background. He hails from Guatemala works in technology and has a great passion for marketing and social media.  Here’s his self-description on Twitter: “Business Strategist + Technologist + Advertiser..ist + Cultural Revolutionist + Social Nerdia Blogger” (how Millennial!) Recent guests include Brett Erlich of  The Rotten Tomatoes Show,  David Alston of Radian6, John Byrne of Business Week, Craig Newmark of Craigs List and Alex Bogusky of CP+B. These folks are nice company for me to be associated with and speaks loads of Contreras’ professionalism.

Thanks, Esteban, for having me and for giving me a Charlie Rose-like moment of fame.