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	<title>Comments on: Why Credit Unions Are Winning With Millennials</title>
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	<link>http://millennialmarketing.com/2010/01/why-credit-unions-are-winning-with-millennials/</link>
	<description>Marketing to Millennials</description>
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		<title>By: Eric Acree</title>
		<link>http://millennialmarketing.com/2010/01/why-credit-unions-are-winning-with-millennials/comment-page-1/#comment-1192</link>
		<dc:creator>Eric Acree</dc:creator>
		<pubDate>Wed, 25 Aug 2010 21:43:31 +0000</pubDate>
		<guid isPermaLink="false">http://millennialmarketing.com/?p=1366#comment-1192</guid>
		<description>Hi Carol. Vantage Credit Union recently launched &quot;Young &amp; Free St. Louis&quot; with a product bundle that provides our young members with some innovative features and savings. We wrote an online banking system specifically for this crowd and the feedback so far has been great. Visit &lt;a href=&quot;http://www.youngfreestlouis.com&quot; rel=&quot;nofollow&quot;&gt;www.youngfreestlouis.com&lt;/a&gt; and click on the &quot;Not Your Mama&#039;s Account&quot; for details.</description>
		<content:encoded><![CDATA[<p>Hi Carol. Vantage Credit Union recently launched &#8220;Young &#038; Free St. Louis&#8221; with a product bundle that provides our young members with some innovative features and savings. We wrote an online banking system specifically for this crowd and the feedback so far has been great. Visit <a href="http://www.youngfreestlouis.com" rel="nofollow">http://www.youngfreestlouis.com</a> and click on the &#8220;Not Your Mama&#39;s Account&#8221; for details.</p>
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		<title>By: FGY-Foco na GeraçãoY</title>
		<link>http://millennialmarketing.com/2010/01/why-credit-unions-are-winning-with-millennials/comment-page-1/#comment-1145</link>
		<dc:creator>FGY-Foco na GeraçãoY</dc:creator>
		<pubDate>Sat, 31 Jul 2010 02:43:55 +0000</pubDate>
		<guid isPermaLink="false">http://millennialmarketing.com/?p=1366#comment-1145</guid>
		<description>EXCELLENT ARTICLE! CONGRATULATIONS!</description>
		<content:encoded><![CDATA[<p>EXCELLENT ARTICLE! CONGRATULATIONS!</p>
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		<title>By: ChristopherBPurrowes</title>
		<link>http://millennialmarketing.com/2010/01/why-credit-unions-are-winning-with-millennials/comment-page-1/#comment-1119</link>
		<dc:creator>ChristopherBPurrowes</dc:creator>
		<pubDate>Sun, 11 Jul 2010 23:13:20 +0000</pubDate>
		<guid isPermaLink="false">http://millennialmarketing.com/?p=1366#comment-1119</guid>
		<description>Lately there have been a lot more crimes pertaining to bank robberies. The robbers just walk into the bank with little &lt;a href=&quot;http://www.unionbankcalifornia.net&quot; rel=&quot;nofollow&quot;&gt;&lt;b&gt;union bank california&lt;/b&gt;&lt;/a&gt; or no disguise and no metal detector or security guards and hands the teller a note demanding money. They are placing the note on the counter with both hands. The notes state that they have gun and they demand money. Since both hands on the counter, no weapons will be shown. These robbers are edgy and jumpy and possibly agitated during the robbery.</description>
		<content:encoded><![CDATA[<p>Lately there have been a lot more crimes pertaining to bank robberies. The robbers just walk into the bank with little <a href="http://www.unionbankcalifornia.net" rel="nofollow"><b>union bank california</b></a> or no disguise and no metal detector or security guards and hands the teller a note demanding money. They are placing the note on the counter with both hands. The notes state that they have gun and they demand money. Since both hands on the counter, no weapons will be shown. These robbers are edgy and jumpy and possibly agitated during the robbery.</p>
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		<title>By: Gen Y Live! Video Interview with Carol Phillips &#124; Millennial Marketing</title>
		<link>http://millennialmarketing.com/2010/01/why-credit-unions-are-winning-with-millennials/comment-page-1/#comment-930</link>
		<dc:creator>Gen Y Live! Video Interview with Carol Phillips &#124; Millennial Marketing</dc:creator>
		<pubDate>Mon, 15 Mar 2010 05:32:25 +0000</pubDate>
		<guid isPermaLink="false">http://millennialmarketing.com/?p=1366#comment-930</guid>
		<description>[...] For more, on the Young &amp; Free program, check out my post from January, &#8220;Why Credit Unions Are Winning with Millennials&#8221;. [...]</description>
		<content:encoded><![CDATA[<p>[...] For more, on the Young &amp; Free program, check out my post from January, &#8220;Why Credit Unions Are Winning with Millennials&#8221;. [...]</p>
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		<title>By: Kevin Walker</title>
		<link>http://millennialmarketing.com/2010/01/why-credit-unions-are-winning-with-millennials/comment-page-1/#comment-894</link>
		<dc:creator>Kevin Walker</dc:creator>
		<pubDate>Sun, 28 Feb 2010 23:40:43 +0000</pubDate>
		<guid isPermaLink="false">http://millennialmarketing.com/?p=1366#comment-894</guid>
		<description>Carol:&lt;br&gt;&lt;br&gt;I am not sure if you are aware of the initiative that we created for EDS Credit Union now called ITCU but it is called The Arrival Guide. Check it out at &lt;a href=&quot;http://thearrivalguide.com&quot; rel=&quot;nofollow&quot;&gt;thearrivalguide.com&lt;/a&gt;. Great article, we feel validated in our work for EDS Credit Union.</description>
		<content:encoded><![CDATA[<p>Carol:</p>
<p>I am not sure if you are aware of the initiative that we created for EDS Credit Union now called ITCU but it is called The Arrival Guide. Check it out at <a href="http://thearrivalguide.com" rel="nofollow">thearrivalguide.com</a>. Great article, we feel validated in our work for EDS Credit Union.</p>
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		<title>By: Best Reads of the Week: Valentine&#8217;s Day is a Ripoff Edition &#124; Steadfast Finances</title>
		<link>http://millennialmarketing.com/2010/01/why-credit-unions-are-winning-with-millennials/comment-page-1/#comment-812</link>
		<dc:creator>Best Reads of the Week: Valentine&#8217;s Day is a Ripoff Edition &#124; Steadfast Finances</dc:creator>
		<pubDate>Sun, 31 Jan 2010 20:36:45 +0000</pubDate>
		<guid isPermaLink="false">http://millennialmarketing.com/?p=1366#comment-812</guid>
		<description>[...] Marketing &#8211; Why Credit Unions Are Winning With Millennials Don’t get wrapped up in using what you consider to be the coolest, hippest jargon.  Gen Y does [...]</description>
		<content:encoded><![CDATA[<p>[...] Marketing &#8211; Why Credit Unions Are Winning With Millennials Don’t get wrapped up in using what you consider to be the coolest, hippest jargon.  Gen Y does [...]</p>
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		<title>By: James Flores</title>
		<link>http://millennialmarketing.com/2010/01/why-credit-unions-are-winning-with-millennials/comment-page-1/#comment-798</link>
		<dc:creator>James Flores</dc:creator>
		<pubDate>Wed, 27 Jan 2010 13:06:51 +0000</pubDate>
		<guid isPermaLink="false">http://millennialmarketing.com/?p=1366#comment-798</guid>
		<description>Great post once again Carol. It&#039;s refreshing to see the spotlight shine on the credit union industry. As an aging industry (the average U.S. credit union member is 47 years old), many credit unions are under immense  pressure to bring down that age and attract the next generation of members. Nearly every credit union I meet with has the same challenge. You can’t go to a single credit union conference without a session or two addressing the issue. It really is an industry-wide concern and there’s a lot of work being exerted to tackle this. &lt;br&gt;&lt;br&gt;I think you picked a great program to feature. Young &amp; Free has done a great job of energizing credit union professionals tasked with engaging Gen Y. It’s made many people see that good things come to those who take a risk. And most importantly, it made social media seem less scary to many credit unions (trust me, this is a big deal). The program has had a profound influence and now we’re seeing more credit unions taking the leap of faith that Servus took a few years ago. In addition to Young &amp; Free, we’re seeing many other great programs and innovative strategies emerge throughout the industry and enjoy similar success. It’s an exciting time to be a credit union youth marketer!</description>
		<content:encoded><![CDATA[<p>Great post once again Carol. It&#39;s refreshing to see the spotlight shine on the credit union industry. As an aging industry (the average U.S. credit union member is 47 years old), many credit unions are under immense  pressure to bring down that age and attract the next generation of members. Nearly every credit union I meet with has the same challenge. You can’t go to a single credit union conference without a session or two addressing the issue. It really is an industry-wide concern and there’s a lot of work being exerted to tackle this. </p>
<p>I think you picked a great program to feature. Young &#038; Free has done a great job of energizing credit union professionals tasked with engaging Gen Y. It’s made many people see that good things come to those who take a risk. And most importantly, it made social media seem less scary to many credit unions (trust me, this is a big deal). The program has had a profound influence and now we’re seeing more credit unions taking the leap of faith that Servus took a few years ago. In addition to Young &#038; Free, we’re seeing many other great programs and innovative strategies emerge throughout the industry and enjoy similar success. It’s an exciting time to be a credit union youth marketer!</p>
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		<title>By: Jeffry Pilcher</title>
		<link>http://millennialmarketing.com/2010/01/why-credit-unions-are-winning-with-millennials/comment-page-1/#comment-783</link>
		<dc:creator>Jeffry Pilcher</dc:creator>
		<pubDate>Sat, 23 Jan 2010 22:55:48 +0000</pubDate>
		<guid isPermaLink="false">http://millennialmarketing.com/?p=1366#comment-783</guid>
		<description>My friend Tim McAlpine, president and founder of the financial marketing firm Currency (based in Canada), is the creator of the &quot;Young &amp; Free&quot; program. There are currently 4-5 credit unions running the program, with another 4-5 coming on board in the near future.&lt;br&gt;&lt;br&gt;You can find out more about this program here:&lt;br&gt;&lt;a href=&quot;http://www.currencymarketing.ca/&quot; rel=&quot;nofollow&quot;&gt;http://www.currencymarketing.ca/&lt;/a&gt;&lt;br&gt;&lt;br&gt;Follow his blog here:&lt;br&gt;&lt;a href=&quot;http://www.currencymarketing.ca/Blog/&quot; rel=&quot;nofollow&quot;&gt;http://www.currencymarketing.ca/Blog/&lt;/a&gt;&lt;br&gt;&lt;br&gt;He just made a great presentation on &quot;Young &amp; Free&quot; here:&lt;br&gt;&lt;a href=&quot;http://www.slideshare.net/CurrencyTim/young-free-report-2010&quot; rel=&quot;nofollow&quot;&gt;http://www.slideshare.net/CurrencyTim/young-fre...&lt;/a&gt;&lt;br&gt;&lt;br&gt;And you can follow him on Twitter:&lt;br&gt;&lt;a href=&quot;http://twitter.com/CurrencyTim&quot; rel=&quot;nofollow&quot;&gt;http://twitter.com/CurrencyTim&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>My friend Tim McAlpine, president and founder of the financial marketing firm Currency (based in Canada), is the creator of the &#8220;Young &#038; Free&#8221; program. There are currently 4-5 credit unions running the program, with another 4-5 coming on board in the near future.</p>
<p>You can find out more about this program here:<br /><a href="http://www.currencymarketing.ca/" rel="nofollow">http://www.currencymarketing.ca/</a></p>
<p>Follow his blog here:<br /><a href="http://www.currencymarketing.ca/Blog/" rel="nofollow">http://www.currencymarketing.ca/Blog/</a></p>
<p>He just made a great presentation on &#8220;Young &#038; Free&#8221; here:<br /><a href="http://www.slideshare.net/CurrencyTim/young-free-report-2010" rel="nofollow">http://www.slideshare.net/CurrencyTim/young-fre&#8230;</a></p>
<p>And you can follow him on Twitter:<br /><a href="http://twitter.com/CurrencyTim" rel="nofollow">http://twitter.com/CurrencyTim</a></p>
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		<title>By: Jeffry Pilcher</title>
		<link>http://millennialmarketing.com/2010/01/why-credit-unions-are-winning-with-millennials/comment-page-1/#comment-782</link>
		<dc:creator>Jeffry Pilcher</dc:creator>
		<pubDate>Sat, 23 Jan 2010 22:51:51 +0000</pubDate>
		<guid isPermaLink="false">http://millennialmarketing.com/?p=1366#comment-782</guid>
		<description>Mintel&#039;s data is wrong. Flat out wrong. Do they really expect us to believe that 44% (almost half!) of people 18-24 don&#039;t have a checking account??? Or credit card??? That has to be complete B.S. That&#039;s means 44% of people 18-24 neither have any money nor any job nor any bills to pay. That&#039;s means 44% of people 18-24 are purely cash-and-carry.&lt;br&gt;&lt;br&gt;The segment of the &quot;unbanked&quot; (as they are called) is small, and Gen-Y is not a big part of this group.</description>
		<content:encoded><![CDATA[<p>Mintel&#39;s data is wrong. Flat out wrong. Do they really expect us to believe that 44% (almost half!) of people 18-24 don&#39;t have a checking account??? Or credit card??? That has to be complete B.S. That&#39;s means 44% of people 18-24 neither have any money nor any job nor any bills to pay. That&#39;s means 44% of people 18-24 are purely cash-and-carry.</p>
<p>The segment of the &#8220;unbanked&#8221; (as they are called) is small, and Gen-Y is not a big part of this group.</p>
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