Futurecast Millennial Marketing Insights

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Shazam Embraces Innovative Disruption to Rethink Business Model

Posted by: Andriu Brenes | April 16th, 2015

My relationship with Shazam began way back in the year 2000. I was at party with some friends and a great song came on the stereo. No one knew what the song was so I pulled out my super stylin’...

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Brands Utilizing Social for Connected Experiences Win with Millennial Festival-Goers

Posted by: Andriu Brenes | April 14th, 2015

I am, admittedly, not a music savvy person. Sure, I listen to it and subscribe to Spotify but when it comes to knowing a band or artist, my knowledge is very limited. However, festival season is upon us and thanks...

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Amazon Dash Button Will Change Millennial Shopping Mindset, Again

Posted by: Andriu Brenes | April 9th, 2015

April Fools’ Day. A day when whoopee cushions once chorused through classrooms and fake barf flew in public domains now brings nothing but false promises and disappointment. Every year, I brace for the farfetched product innovations that will surely flood...

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Health Conscious Millennials Prefer Lean Proteins Over Red Meat

Posted by: Andriu Brenes | April 6th, 2015

The latest trend in the healthy lifestyle movement is the incorporation of lean meats into the diet. Millennials are extremely invested in eating healthier and living a more active lifestyle. More than other generations, millennials are transitioning from a fear...

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Onefinestay and Airbnb Create “Un-hotel” Experience That Wins with Traveling Millennials

Posted by: Andriu Brenes | March 31st, 2015

Millennials are the fastest growing group of travelers and they are carving out new paths around the world. As our economy’s largest generation of consumers, these young adults are turning towards travel because they are placing a higher value on...

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