Posted by: Andriu Brenes | November 24th, 2014
When it comes to millennials we are living in a world of contradictions and major brands are still attempting to figure out what makes these digital natives tick. Despite the rumors, millennials are not as narcissistic as we once believed....
Posted by: Andriu Brenes | November 11th, 2014
According to Wired, The U.S. Bureau of Labor Statistics predicts that by 2015 millennials will overtake the majority representation of the workforce and by 2030 this hyper-connected, tech savvy generation will make up 75% of the workforce. The tech savvy...
Posted by: Andriu Brenes | November 4th, 2014
With October coming to a close and Thanksgiving just around the corner, the top retail brands have only one thing on the mind, and it isn’t stuffing and cranberry sauce. Yes of course, Black Friday is one of the biggest...
Posted by: Andriu Brenes | October 28th, 2014
When we look at the industry leading brands of today, there’s a lot of talking. Just today, Diet Coke made waves on AdWeek for creating 2 million unique labels in bright, vibrant colors for all their Coke-loving consumers. Marketers continue...
Posted by: Andriu Brenes | October 21st, 2014
Earlier this summer, Millennial Marketing Guy™, Jeff Fromm wrote about the impact of the group-oriented and technology-driven mindset of millennials on the entire fitness industry, from gyms to equipment makers. As a leading manufacturer of health club and home fitness...
