Posted by: Andriu Brenes | October 16th, 2015
Carbohydrates and sugars are out, fresh fruits and vegetables are in. With a new focus on healthful lifestyles, Millennial parents don’t just want their kids eating right, they want them living right. The definition of “healthy” is changing for Millennials...
Posted by: Andriu Brenes | October 14th, 2015
Jeff Fromm might not be a millennial as defined by his age, but he has certainly tapped into, and defined, what the Millennial Mindset® means. In the past five years, Jeff has spent countless hours diving into research and gaining...
Posted by: Andriu Brenes | October 7th, 2015
With Millennials being the largest generation in the U.S., they will have the biggest spending power than any other generation by the year 2017. Therefore, it is imperative that brands understand what is important to Millennials and do everything necessary...
Posted by: Andriu Brenes | September 22nd, 2015
Download the latest Gen Z research now We are all aware of the social media revolution that is taking place, specifically and more broadly, in the world of Generation Z. Generation Z is loosely defined as consumers below the age...
Posted by: Andriu Brenes | September 15th, 2015
Whether you are trying to drive awareness, purchases, or affinity, it always helps to have word-of-mouth (WOM) support from your existing customers. To secure WOM support from your fans—especially millennials—you need two things: A fan base on social media A...
