Posted by: Andriu Brenes | March 19th, 2014
Millennials are the most diverse cohort living in the United States today. Among Millennials, 18.5 percent are Hispanic, 14.2 percent are Black, 4.3 percent are Asian, 3.2 percent are Mixed Race or other and 59.8 percent are Caucasian. This multiculturalism...
Posted by: Andriu Brenes | March 14th, 2014
By now, almost all businesses know that social media is a great tool for free advertising and connecting with consumers. Twitter specifically has created a perfect platform for brands to reach out to customers, both current and potential. Unfortunately, signing...
Posted by: Andriu Brenes | March 12th, 2014
How do you rebrand a company and increase its reach to the Millennial demographic? Easy – hire Jimmy Fallon. Jimmy Fallon took over NBC’s The Tonight Show in February and has since become one of the most watched late night...
Posted by: Andriu Brenes | March 6th, 2014
If there’s one thing Millennials like to consider themselves, it’s the “foodie” generation. In fact, their appetites are changing the entire culinary landscape. They’re driving the evolvement of restaurants, demanding customized menu items, and craving unique foods and flavors. Additionally,...
Posted by: Andriu Brenes | March 4th, 2014
Brands have a new love affair with millennial men. Who is the millennial man you might ask? He is a hard worker who is typically happier with his current career and making more money than his female counterparts. He also...
