Posted by: Andriu Brenes | October 21st, 2013
Today, more than ever, Millennials are crowdsourcing their peer networks for DIY ideas for their latest kitchen innovations. It’s tough to flip through a social media page without coming across a few dozen photos friends are posting of their latest...
Posted by: Andriu Brenes | October 14th, 2013
The University of Engineering and Technology of Peru (UTEC) wanted to kick of their 2013 application period with something that would inspire future engineers. And what could be more inspiring than a billboard that provides essential water to Lima, Peru,...
Posted by: Andriu Brenes | October 14th, 2013
Here is a snapshot from our research partner BERA of the food service brands that are winning and losing with millennials. As you can see Subway is one of the most loved brands along with Starbucks and Taco Bell continuing...
Posted by: Andriu Brenes | October 11th, 2013
Today, Millennials are viewing home improvement shows on TV and finding inspiration. Seeking new opportunities to improve the quality of their homes, however, is not a new trend. They want to actively participate and keep up to speed with the...
Posted by: Andriu Brenes | October 9th, 2013
Marketers who have traditionally considered their target audience to be mainly women need to start thinking about a new demographic: “Millennial Man.” Not a super hero, exactly, but according to a new report, this so-called “millennial man” wields a hefty...
