Posted by: Andriu Brenes | August 12th, 2013
Based on PSFK’s “The Future of Retail” research, going forward retail will be defined by the reinvention of retailers and the revolution of brands. The dilemma here is for retailers to understand their consumer while making the retail experience successful....
Posted by: Andriu Brenes | August 8th, 2013
The Millennial Generation Becomes Parents! We have conducted a new study of 25-34 year old Millennials who have children in order to examine how their shopping habits change after they have kids. With this group representing more than 10 million...
Posted by: Andriu Brenes | July 24th, 2013
We’ve already identified Taco Bell as winners with Millennials. So I wasn’t surprised when they announced the kids’ meals and toys on the menu have been discontinued. Though some kids will be disappointed, let’s be honest: who is Taco Bell’s...
Posted by: Andriu Brenes | July 22nd, 2013
Guest post by Rose Williams. Rose is a freelance technology writer with a focus on how the Internet improves our lives, from online education and mobile streaming to ‘stuff’ minimizing and beyond. She holds a B.A. in Technical Communications and...
Posted by: Andriu Brenes | July 17th, 2013
New study reveals how this generation’s behavior and buying habits change after kids America’s often-watched millennial generation, traditionally viewed as young and unattached, has grown old enough to have children. Among the older half of millennials, those between ages 25-34,...
