Posted by: Andriu Brenes | July 31st, 2018
Young people have always been the pioneers of language, but it seems like young people today are rewriting the dictionary faster than ever before. Gen Z speaks in confusing ways, and it can be too much to keep up with....
Posted by: Andriu Brenes | July 30th, 2018
Part 2 In part one of this two-part series, I focused on making each interaction appealing to Generation Z; it’s important to make every post and point of interaction fun, human, succinct and worth the time. Now, I will focus...
Posted by: Andriu Brenes | July 25th, 2018
Series Intro Generation Z is known for many things. We speak loud and demand to be listened to. As part of Gen Z, I’ll dive in to what speaks to us as a generation. This two-part series will explore turn-ons...
Posted by: Andriu Brenes | June 27th, 2018
Want the skinny on Marketing to Gen Z: The Rules for Reaching This Vast and Very Different Generation of Influencers—but don’t have time to read the whole thing? Check it out on SmartBrief, the industry leader in targeted business news....
Posted by: Andriu Brenes | June 27th, 2018
With a growing number of Gen Z drivers behind the wheel, convenience stores are right to be thinking about how to connect with this young generation—and their dollars. By 2020, they will represent more than 40% of buying power, and...
