Futurecast Millennial Marketing Insights

Futurecast Millennial Marketing Insights

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Gen Z vs. Millennials

Where Millennials Disrupted, Gen Z Will Restore

Posted by: Andriu Brenes | December 20th, 2016

Download the latest Gen Z research now The New Year is quickly approaching. As we usher in 2017, we will be witnessing significant adjustments not only in our market but also throughout our country. This makes it all the more...

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The Pivotal Generation: Just in time for an era of change

The Pivotal Generation: Just in Time For an Era of Change

Posted by: Andriu Brenes | December 13th, 2016

Download the latest Gen Z research now Predicting the future is impossible, but there is no doubt that our country is in store for significant changes – and soon. The same rings true in regards to the marketplace. No longer...

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Two creative millenial small business owners working on social media

Create Content Inspired by Millennial Work Ethic to Unlock Engagement

Posted by: Andriu Brenes | December 8th, 2016

Workplace engagement is becoming a buzzword in the business industry. Companies are beginning to discover that employee happiness is the key to achieving results and maintaining profits as it builds their external culture and relevance with consumers. But who is...

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Forrester

Millennial Mindset Recognized by Forrester as Industry Leader

Posted by: Andriu Brenes | December 1st, 2016

Since 2008, we have been on the leading edge of helping brands understand the modern consumer. Our research into the Millennial Mindset™ surfaced key ways in which the world’s biggest and most influential generation of consumers relates to brands. This...

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Millennial holiday shoppers

Experiences Are Key to Reaching Millennial Holiday Shoppers

Posted by: Andriu Brenes | November 29th, 2016

Millennials are limiting visits to retailers this holiday season thanks to a growing affinity for experiential items such as travel and entertainment. Rather than spending money on items found on a shelf, Millennials are going after experiences that will provide...

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